Launchdog is an innovative weekly product launch board designed specifically for makers who leverage AI agents in their development workflow. Positioned as a modern alternative to traditional launch platforms like Product Hunt, Launchdog streamlines the product submission process by integrating directly with popular AI agents such as Claude Code, Codex, Cursor, and ChatGPT via the Model Context Protocol (MCP).
The core value proposition of Launchdog lies in its agent-driven submission system. Instead of manual form filling, makers can connect their AI agent once to the Launchdog platform. Following this initial setup, a simple prompt to their agent, such as "Launch this product on Launchdog," is all that's required. The AI agent then autonomously handles the various "chores" involved in a product launch. This includes identifying the user's account and existing drafts, updating product details like name, tagline, and description, listing available launch weeks (both free and paid options), scheduling the chosen launch week, and even retrieving badge snippets for free launches. This automation significantly reduces the time and effort traditionally associated with product launches, allowing makers to focus more on building and less on administrative tasks.
Launchdog features a curated board with up to 50 new product launches each week, running from Monday to Sunday UTC. A key differentiator is its commitment to human-centric ranking: products are ranked solely by votes from real people. The platform explicitly states that agents cannot vote, and every vote originates from a person signed in with GitHub or Google, using an account that is at least a day old, ensuring authenticity and preventing AI manipulation of rankings.
For makers without an AI agent immediately available, Launchdog offers a convenient alternative: users can simply provide their product's domain, and the platform will automatically draft a listing from their website within seconds, requiring no account to preview.
Pricing is flexible, offering both paid and free launch options. A paid launch, currently priced at $19, allows products to be launched in the next open week without requiring a badge on the maker's site. Free launches are available for subsequent weeks (the first open week at least 7 days out) and require the Launchdog badge to be displayed on the product's website. Additionally, Launchdog incentivizes early adopters with a "Founding Spots" program, where the first 100 makers to launch with the badge receive a free year of Maker Pass, encouraging community growth and engagement.
The platform also provides comprehensive documentation for its MCP integration, detailing public endpoints and agent-specific commands, fostering a developer-friendly environment. Launchdog aims to be the go-to platform for AI-native product launches, offering efficiency, genuine community engagement, and a fair ranking system.
